Arsenal announced that they have extended their shirt sponsorship deal with Emirates for another five-years seeing their current shirt sponsorship deal run until the end of the 2018/19 season. Arsenal will wear an adventurous new away kit this season and its eye-catching design marks a new direction for Arsenal – it combines a rich purple base with black hoops. Taking visual inspiration from high street fashion, the kit is on-trend and by using such a regal colour in the year of the Diamond Jubilee celebrations, it also honours the Club’s historical royal links. The Gunners were known as “Royal Arsenal” in the 1890s having been formed at the Arsenal munitions factory in Woolwich, South London. Originally bearing the name “Dial Square” after one of the factory's workshops, the founding fathers decided to merge the name of a pub they met in - Royal Oak - with their place of work.       |
Releases July 2012 >
