In 2010, to celebrate the world’s greatest football tournament, Umbro released the World Champions Collection.  This truly inspired football range has been designed in collaboration with some of the hottest international artists, each hailing from one of the seven nations that have ever won the tournament (Spain became the eighth nation to win. The twist in the brief to them was to base their design on the tailored silhouette of the Umbro England home shirt.

This latest collection honours the football cultures of the seven champion nations – Argentina, Brazil, England, France, Germany, Italy and Uruguay.

Umbro teamed up with artists from a diverse set of creative backgrounds to create a limited edition version of the shirt plus a T-shirt based on the resulting design. Using their nationality’s football culture as inspiration this is expressed through the unique crest design on each shirt.

Brazil’s remarkable achievement of winning five times, is celebrated through Umbro’s collaboration with Fernando Chamarelli, an illustrator, visual artist and tattoo designer from Sao Paolo. Chamarelli’s unique art, which connects symbols and legends of Brazilian culture, is apparent in his crest design.  Chamarelli said “I was inspired by several elements of Brazilian culture - Capoeira, berimbau, music, birds, samba, carnival masks, the beauty of a tropical country, waves, and football of course.